Fundraising events are a great way for non-profits to engage people in their community, increase awareness for their cause and, of course, to raise money. Hosting an event such as a charity gala or sports tournament can bring in much-needed funds for your organization, but it involves a lot of time and effort to plan so you want to make sure you get it right. Ultimately, the greatest measure of success for your fundraising event is ticket sales. Here are some tips from CanadaHelps to help you plan your ticketing strategy to maximize your sales and get the most out of your event.