Afraid of donor complaints if you try telephone solicitation? Alison Keys says the fear is greater than the problem. And she has tips for transforming the attitudes of those who do object - generally less than 1% of your supporters.
Integration can help engage your donors across all channels, and grow your donor pyramid from prospects and one-time gift donors to major gift and bequest donors. Tara Irwin shares eight tips for weaving social media through your fundraising strategy.
What on earth is "collaborative consumption" and how can it help you raise money? Lindsey Simms explains how the latest trend of sharing assets and talents online can benefit your charity.
Just 10% of Canada's 85,000 charities use some form of social media, according to digital marketing specialist Julie Fiorini. A new study by Stephen Thomas and Ajah looks at what's working and what isn't.
Even after all your research, database review and calculations, you're not entirely confident that the amount you're going to ask for is exactly right. That's when you need the "Fleck Flinch Test." Learn about that and other tips from one of Canada's top philanthropists and peer solicitors.
Afraid of donor complaints if you try telephone solicitation? Alison Keys says the fear is greater than the problem. And she has tips for transforming the attitudes of those who do object - generally less than 1% of your supporters.
Integration can help engage your donors across all channels, and grow your donor pyramid from prospects and one-time gift donors to major gift and bequest donors. Tara Irwin shares eight tips for weaving social media through your fundraising strategy.
Just 10% of Canada's 85,000 charities use some form of social media, according to digital marketing specialist Julie Fiorini. A new study by Stephen Thomas and Ajah looks at what's working and what isn't.
