On February 2, 2017 it was reported that “Financial constraints force merger of two largest cancer charities”. That is not the kind of message any charity wants their stakeholders to read, let alone two significant Canadian foundations, such as the Canadian Cancer Society (CCS) and the Canadian Breast Cancer Foundation (CBCF). Bill Kennedy thinks this merger is far more positive than reported on the front page of the Globe and Mail last week.
The word “exclusivity” from a corporate partner can cause panic amoung many fundraisers. Heather Nelson offers some practical ways to negotiate this tricky territory with your corporate prospects.
When is a donor cultivation event more about building your organization’s profile than it is about fundraising? How can you be sure that your “friendraiser” is actually moving you towards the achievement of your fundraising goals?
attention of the marketplace. Technology has multiplied and magnified information availability to the point where the consumer’s (or donor’s) mindshare is most precious. Fraser Green offers solutions for communicating with different generations.
