A new publication, published by CERIC, a national charity focused on education and research in career development, is addressing one of the biggest challenges faced by charities and non-profits – how to attract, engage and retain staff.
Organizations most commonly evaluate their outputs, outcomes and quality - when they evaluate their impact or return on investment, it is almost always in addition to evaluating these three more common aspects of their work.
In my experience, people working together with a common objective but different skill sets can, with effective leadership, collectively affect much more than one person working on their own.
In a world dominated by the almost cinematic experiences of giants like SickKids and Charity Water, our framework for marketing storytelling has been skewed toward big budget productions when the reality is that there are a number of great options for organizations with very little budget to tell their story well.
A new publication, published by CERIC, a national charity focused on education and research in career development, is addressing one of the biggest challenges faced by charities and non-profits – how to attract, engage and retain staff. 
There are three important, easy, opportunities for you to make a difference in the charity sector right now.
Organizations most commonly evaluate their outputs, outcomes and quality - when they evaluate their impact or return on investment, it is almost always in addition to evaluating these three more common aspects of their work.
In my experience, people working together with a common objective but different skill sets can, with effective leadership, collectively affect much more than one person working on their own.
In a world dominated by the almost cinematic experiences of giants like SickKids and Charity Water, our framework for marketing storytelling has been skewed toward big budget productions when the reality is that there are a number of great options for organizations with very little budget to tell their story well.
